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Protect your short-term rental revenues against recession and softening demand

Transform your idea into a startup and your scaleup into a short-term rental industry leader.

Find your direction

  • Market Assessment
  • Competitive Analysis
  • Audience Research & Insights
  • Internal Data Analysis



Develop your offer

  • Value Proposition
  • Persona Creation
  • Product Development

 

Grow your business

  • Product Marketing
  • Go-To-Market Strategies
  • Lead Generation
  • Partnerships & Distribution
  • Authority Building
  • Content Marketing

Attract investors

  • Business Plan Review
  • Pitch Deck Review
  • One-Pager Review




Find your direction

How we get you there

  • Kickoff Call: A strategy call to become acquainted and understand the key decisions on your plate.
  • Report Development: We conduct a deep dive of market research, look into your data and provide tangible recommendations in a digestible report.
  • Actionable Takeaways: Tangible recommendations to solidify your path forward and determine immediate next steps.

Deliverables

  • Market Assessment: Market definition and Industry vertical and geographic market analysis
  • Competitive Analysis:: Identification of major competitors (background, products and marketing strategies). 
  • Audience Research & Insights:  First degree survey of your clientele, secondary research on our report library
  • Internal Data Analysis: Strategic inputs built on your existing business metrics (e.g. sales numbers , customer support issues)
Develop your offer

How we get you there

  • Kickoff Call: A strategy call to become acquainted and understand the key decisions on your plate.
  • Report Development: We conduct a deep dive of market research, look into your data and provide tangible recommendations in a digestible report.
  • Actionable Takeaways: Tangible recommendations to solidify your path forward and determine immediate next steps.

Deliverables

  • Value Proposition: Business statement that summarizes why a consumer should buy your product or use your service.
  • Persona Creation: User personas are archetypical users whose goals and characteristics represent the needs of a larger group of users.
  • Product Development: We work with your product team, bridging strategy and execution, from initial wireframes through development to launch.

Grow your business

How we get you there

  • Kickoff Call: A strategy call to become acquainted and understand your marketing and sales goals.
  • Strategy Mapping: We craft a single marketing roadmap covering your marketing messaging, channel distribution, and campaign mechanics.
  • Actionable Takeaways: Tangible recommendations to solidify your path forward and determine immediate next steps.
  • Execution: We use Rental Scale-Up’s channels and third-party channels as part of your go-to-market strategy.

Deliverables

  • Product Marketing: An overarching strategic plan responsible for taking your product or solution to market by building the Go-To-Market strategy and driving its execution via differentiated product messaging and launches, thought leadership and awareness, demand-generation, and sales enablement.
  • Go-To-Market Strategy: an action plan that specifies how your company will reach target its customers and achieve competitive advantage.
  • Lead Generation: Rental Scale-Up’s media channels offer several ways to collect qualified leads.
  • Partnerships & Distribution: List of distribution channels and qualifies partners to grow your sales
  • Authority Building: Rental Scale-Up’s media channels help increase the visibility of and trust in your company.

Attract Investors

How we get you there

  • Project Kickoff: A strategy call to become acquainted and understand your goals.
  • Content Draft: We conduct market research – and a lot of it, which we use to build robust and unique collateral.
  • Design Brief: Our design team begins drafting based on brand, style, and design requirements.

Deliverables

  • Business Plan Review: Critical eye and deep-dive your business plan ( business feasibility, overall market, and value proposition).
  • Pitch Deck Review: Review and improvement to create a strategic and aesthetically pleasing business presentation
  • One-Pager: Powerfully designed, highly executive summaries to share with stakeholders.

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