Get a FREE conference ticket
WEDNESDAY, JUNE 28, 2023
11:00 AM EST / 5:00 PM CET
Recording available if you sign up
FREE ONLINE CONFERENCE
Last-Minute Magic: Free and Paid Marketing Strategies to Boost Short-Term Rental Bookings
Many markets are at risk of underperforming in 2023, making it even more challenging for hosts and managers to maintain consistent occupancy rates. Are you struggling to fill your properties with bookings, too?
A recent study shows last-minute bookings make up 37% of global reservations, with figures reaching up to 50% in regions. Due to their crucial role in growing occupancy and revenue, capitalizing on their popularity is vital.
Join us for FREE 1-hour-long online conference packed with actionable insights as short-term rental marketing mavens reveal proven free and paid marketing strategies that can help you secure last-minute bookings and improve your business’s bottom line.
Discover the answers to key questions at the conference:
- What tools or technologies can help streamline the booking process and make it more appealing for last-minute travelers?
- How can I effectively use promotions, discounts, or value-added services to entice guests to book my short-term rental at the last minute?
- What are some creative ways to showcase my property’s unique features and amenities that will attract last-minute guests?
- What role do social media, email marketing, and SEO play in driving last-minute bookings, and how can I leverage these channels effectively?
- How can I analyze and forecast market trends to better anticipate and capitalize on periods of high demand for last-minute bookings in my region?
- How do I optimize my listings on platforms such as Airbnb, Booking.com, and Vrbo to attract last-minute bookings?
MEET OUR PARTNERS
MEET OUR PANEL OF SPEAKERS
Carla Chicharro
Head of Marketing, Lodgify
Carla Chicharro is the Head of Marketing at Lodgify, a SaaS growth marketer with over eight years of experience in digital marketing. Carla has built the foundations of Lodgify’s CRM team and marketing technology infrastructure while developing processes throughout the entire lifecycle funnel and customer journey.
Working closely with the COO, Product, Sales, and Success teams, Carla helps shape and drive Lodgify’s go-to-market strategy. As a passionate digital strategist, she has helped global companies and funded startups maximize the power of storytelling through inbound marketing and build long-term relationships for success.
Carla is a full-stack marketer primarily focused on non-paid channels such as SEO, inbound marketing, content marketing, social media, and marketing automation, utilizing a multi-channel approach to drive growth.
Cynthia Huang
CEO, Dtravel
Cynthia Huang is the CEO of Dtravel, a web3 powered vacation rental ecosystem. She’s an experienced startup founder and co-founded Altcoin Fantasy, a crypto trading simulation game with 350K+ users worldwide and Airhosts Forum, the largest Airbnb host forum globally. She won the Plug and Play Batch 14 Travel Startup Award and was also nominated for a Rising Star Award for the 2022 Shortyz Awards. She regularly speaks at conferences and events on web3, DAOs and travel and her articles have been published on sites such as CoinMarketCap, The Startup, and Hacker Noon.
Kate Stinchcombe-Gillies
Chief Marketing Officer, Touch Stay
Kate has worked in holiday rentals since 2006, helping to grow Holiday Lettings and then TripAdvisor’s vacation rental offering as Head of PR & Comms. She’s also run restaurants and been a travel industry pundit for the BBC – marketing, hospitality and experiences are a little ingrained! Riding pillion across Europe is stuck hard in her memory as is her first glimpse of the Leaning Tower of Pisa and being guided through the kitchens at Le Manoir aux Quat’Saisons.
Are you struggling to fill your properties with bookings?
Last-minute bookings are on the rise, accounting for 37% of global vacation rental reservations and up to 50% in some regions. These bookings present a significant opportunity to boost occupancy rates and maximize revenue.
Don’t miss our FREE 1-hour online conference, Last-Minute Magic: Free and Paid Marketing Strategies to Boost Short-Term Rental Bookings, designed exclusively for short-term rental hosts and managers like you.
This event will equip you with actionable insights and innovative strategies to capitalize on the growing popularity of last-minute bookings. During the conference, industry experts will share proven free and paid marketing tactics to help you secure last-minute reservations and make a lasting impact on your business’s bottom line.
You’ll learn how to optimize pricing, leverage social media and digital channels, create a sense of urgency, and develop partnerships to attract more guests and increase bookings.
Join us for Last-Minute Magic: Free and Paid Marketing Strategies to Boost Short-Term Rental Bookings and transform your short-term rental property into a thriving business that stands out in today’s competitive market. Register now and unlock the full potential of last-minute bookings!
REGISTER FREE
Your Host
Uvika Wahi
Head of Content & Community, Rental Scale-Up
Uvika Wahi is the Head of Content and Community at Rental Scale-Up, a short-term rental media company dedicated to providing hosts, property managers, and industry vendors with valuable insights and resources. She plays an instrumental role in publishing industry reports, analyses, and news that help stakeholders make informed decisions to boost profitability.
In addition to her work at Rental Scale-Up, Uvika assists luxury short-term rental businesses in developing resilient and effective marketing strategies that guide guests through their sales funnels. Her efforts bring forth diverse and unique perspectives from the short-term rental industry.
Uvika also organizes monthly online conferences at Rental Scale-Up, each focusing on a different aspect of running a short-term rental business. These events empower hosts, managers, and vendors alike to grow and succeed in the competitive market.
