Thibault is the founder of Rental Scale-Up. He owns vacation rentals in St. Barths and Bali. He also leads innovative projects for companies within the vacation rental industry. Feel free to reach out to Thibaut Masson on Linkedin.

VRMA Europe’s Grand Return: What to Expect at VRMA Paris 2024

vrma paris 2024 vrma europe



For local inhabitants and businesses, the disaster is also economic. Florida is a big travel market. With great beaches and world-famous attractions such as Walt Disney World and Universal Studios, the state attracts many families who book a vacation rental for their stay. Cities like Orlando and Kissimmee usually rank high in market size for vacation rental revenues.

The VRMA Europe 2024 Conference is gearing up to be a pivotal event in the vacation rental industry’s calendar. Set in the heart of Paris, this conference, scheduled for 4-5 March at the Pullman Paris Montparnasse, is not just another industry meet-up. It is a synergistic event, coinciding with the excitement of the 2024 Summer Olympics in Paris, offering a unique opportunity for industry professionals to converge, share, and learn.

VRMA Europe 2024: An Overview

This event marks the first full-fledged VRMA European conference since 2019, following a hiatus due to the global pandemic and the subsequent collaboration with the Short Stay Summit.

While VRMA Europe 2024 is a significant event in the vacation rental industry, it’s important to acknowledge the diverse landscape of conferences available to professionals. Events like Scale, VRWS, and the Short-Stay Summit have also made their mark, enriching the sector with varied perspectives and insights. VRMA Europe 2024, however, holds its own importance. As the European counterpart to its larger US equivalent, it offers a unique platform to delve into the vacation rental industry’s future, bringing together a mix of seasoned professionals and fresh faces to discuss the latest trends, challenges, and opportunities. This convergence of diverse industry minds makes VRMA Europe 2024 a noteworthy event for those looking to stay at the forefront of the vacation rental sector.

A European event, mostly in English

VRMA Europe 2024 is uniquely designed for the needs of holiday home rental professionals. The agenda is packed with best-in-class education sessions in English, catering to an international audience. While there might be some content in French, the focus is broad, encompassing trends and strategies relevant not just to France, but the whole of Europe and insights from the US market.

Learning Opportunities:

Participants will have access to a variety of sessions led by engaging speakers. These discussions will provide actionable insights and solutions that can be directly applied to your business. The topics will range from market dynamics, regulatory changes, technological advancements to strategic pricing, and operational best practices.

Networking and Collaboration:

A key component of VRMA Europe 2024 is the opportunity to network with peers, industry experts, and service providers. This is your chance to build relationships, exchange ideas, and explore partnerships. The presence of numerous US companies as exhibitors and attendees further enriches the experience, offering a broader perspective on the industry.

Strategic Selection of Paris for VRMA Europe 2024:

2024 Olympics in Paris: A Boost for Vacation Rentals

The Olympics are expected to attract a massive influx of visitors, significantly boosting demand for vacation rentals. This makes 2024 a potentially record year for the industry in France, especially in and around Paris where many events will take place.

France: A Leading Vacation Rental Market

As the second-largest vacation rental market globally, France’s position is strong and growing. The market is dynamic, with over 900,000 Airbnb listings alone. This growth is set to continue, buoyed by the international attention and visitor traffic from the Olympics.

Imminent Regulatory Changes in Spring 2024

The French Parliament is planning to introduce stricter regulations for short-term rentals. These changes, scheduled for Spring 2024, are highly relevant to the industry, making the conference timely for discussions on adaptation and compliance.

Key Themes at VRMA Paris 2024:

Highlighting the conference will be sessions like Thibault Masson’s panel on “Event-Based Pricing Strategies for the 2024 Olympics,” providing crucial insights into maximizing returns from significant events. VRMA Paris 2024 will address various facets of the vacation rental business, from technological innovations to market dynamics.

Venue and Ticket Prices for VRMA Europe 2024 in Paris:

The VRMA Europe 2024 will take place at the Pullman Paris Montparnasse, a prime location in Paris. As for ticket prices, they vary depending on the registration period:

  • Early Rate (until 20 December 2023):
    • Holiday Rental Manager: €550
    • Sponsor: €700
    • Supplier (Non-Sponsor): €1100
  • Regular Rate (until 23 February 2024):
    • Holiday Rental Manager: €600
    • Sponsor: €800
    • Supplier (Non-Sponsor): €1150
  • Late Rate (until 5 March 2024):
    • Holiday Rental Manager: €650
    • Sponsor: €850
    • Supplier (Non-Sponsor): €1200

Please note that these prices are exclusive of a 20% French VAT.

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