Thibault Masson

HomeToGo + Interhome: Decoding a Major Vacation Rental Merger
The vacation rental industry just got a shake-up. HomeToGo, a major player in European vacation rentals, has finalized its acquisition ...

The “New Airbnb” – Becoming a Travel and Living Brand That People Use Weekly
Airbnb is no longer just a short-term rental platform—it is actively transforming into a travel and living brand that people ...

Airbnb Summer Release 2025: What’s Coming in May & Why It Matters
The Airbnb Summer Release 2025, set to launch in May 2025, is one of the company’s most significant updates to ...

Airbnb Drops Strict Policy—Limited Takes Over: What It Means for Your Vacation Rental Business
Airbnb’s New Cancellation Policies: What Hosts Must Know Big change: Starting January 20, 2025, Airbnb is rolling out new cancellation ...

Casago Acquires Vacasa: What It Means for US Vacation Rental ManageRs IN 2025
The recent announcement of Casago’s acquisition of Vacasa has created waves in the vacation rental industry. The deal, valuing Vacasa ...

Skeletons, Unicorns, and Explosions: How Hostaway’s Bold Imagery Reflects Its $365M Ambitions
I. Hostaway’s Bold Imagery: Breaking the Mold When Hostaway announced its record-breaking $365 million funding round, they didn’t just rely ...

Airbnb Regulations in France: What Short-Term Rental Hosts Need to Know About New Laws
France, the second-largest market in the world for Airbnb, has recently introduced the Loi Le Meur, a comprehensive law aimed ...

Airbnb’s 2025 Strategy: Evolving into a Comprehensive Lifestyle Platform
For the past two years, Airbnb has followed a clear strategic playbook built on three key pillars: Making Hosting Mainstream, ...

France’s New Anti-Airbnb Law: What It Means for the Vacation Rental Industry
France, the world’s second-largest market for Airbnb, has introduced new regulations targeting short-term rentals. This move comes amid rising concerns ...

Barcelona’s Short-Term Rental Ban Faces Legal Challenges: What Managers Need to Know
Barcelona, a pioneer in strict short-term rental regulations, is once again at the center of industry attention. The city’s latest ...

How Airbnb is Building an Amazon-Like Platform Beyond Accommodation
For several years, Airbnb has been stepping beyond short-term rentals and traditional accommodations with initiatives like Airbnb-Friendly Apartments and Experiences. ...

How Netflix, Airbnb, and Social Media Are Driving the “Set-Jetting” Trend—and What It Means for Vacation Rental Managers
It seems that every day, hordes of travelers “discover” a breathtaking location they saw on a show, movie, or TikTok ...

Boosting Vacation Rental Bookings with AI: Insights from the 2024 VRMA International Conference
Thibault Masson, Chief Editor of Rental Scale-Up and Head of Product Marketing at PriceLabs, recently spoke on stage at the ...

Is Airbnb’s Co-Host Network a Threat or an Opportunity for Property Managers?
With the launch of Airbnb’s Co-Host Network, vacation rental managers are wondering if it’s a potential threat to their business ...

How Airbnb’s New AI Tools Can Boost Your Bookings: What Every Vacation Rental Manager Should Know
Airbnb has introduced new features that use AI to guide travelers through each stage of the booking process, making it ...

Airbnb WINTER 2024 RELEASE – CO-HOST NETWORK
What Vacation Rental Managers Might Expect from Airbnb’s Winter 2042 Release: The Co-Host Network In Airbnb’s Winter 2024 release, we ...

Dynamic Pricing Done Right: What Vacation Rental Managers Can Learn from the Oasis Ticket Controversy
For Oasis’s 2025 reunion tour, Ticketmaster implemented dynamic pricing, causing ticket prices to surge dramatically—some tickets jumped from £148 to ...

How US Vacation Rental Managers Could Drive More Direct Bookings
In an industry dominated by platforms like Airbnb and Vrbo, vacation rental managers are grappling with a significant shift. Skift ...

Airbnb’s New Co-Hosting Marketplace: More Competition For Property Managers?
Airbnb’s CEO, Brian Chesky, just confirmed it: The long-awaited Co-Hosting marketplace is launching this October. This new platform, predicted by ...

How Otamiser’s Latest Funding Round Enhances OTA Ranking Solutions
Recently, I had the pleasure of sharing the stage with Bart-Jan Leyts, CEO of Otamiser, at the Scale conference, where ...