Let’s hear about the 2022 Summer Release directly from Airbnb CEO Brian Chesky. Here are the video, transcript, and visual notes from his official launch video titled “The Airbnb 2022 Summer Release: A new Airbnb for a new world of travel”.
Visual Note
An aerial view of a barge leaving a trail of white waves in its wake as it traverses a lake. White text reads, “Vancouver, British Columbia.”
Brian Chesky
Millions of people are now more flexible about where they live and work.
Visual Note
Brian Chesky, CEO and Founder of Airbnb, who has short-cropped brown hair, stands atop the weather-rusted barge. Sophie Supernova, a golden retriever with a uniquely light coat, sits patiently beside him.
Brian Chesky
And they’re spreading out to thousands of towns and cities. And they’re staying for weeks, months, or even entire seasons at a time.
Visual Note
The barge pulls into a pine tree-lined dock.
Brian Chesky
A new world of travel has emerged.
Visual Note
Brian drives a black electric car through a dense, green forest with hazy sunlight shining through a canopy of moss-covered tree branches.
Brian Chesky
And just like millions of other people, I don’t have to be back in the office five days a week.
Visual Note
Sophie is sitting in the car, panting and watching the road. The camera pans to Brian smiling. Their car, now on a road overlooking the lake from a higher vantage point, drives out of frame.
Brian Chesky
And so Sophie and I hit the road, and we saw a lot of cool stuff. But it was really clear that this is just the tip of the iceberg, because there’s this whole world of Airbnb–millions of unique homes, just waiting to be discovered.
Visual Note
Brian pulls into a gravel-paved driveway. Then, he walks through the front door of a unique home with floor-to-ceiling windows, blonde wood-paneled walls and ceilings, and spare, modern decor.
A small alcove in the home features a warm-toned abstract painting, with a U-formed wooden sculpture and chic glassware on the counter below it. White text reads, “Coast Modern House, hosted by Peter.”
Brian Chesky
And so we thought this was the perfect time to create a new Airbnb for this new world of travel.
Visual Note
Brian walks to a long, dark wooden dining table and sits down. He sets his laptop and headphones in front of him, and stacks his notebooks and pen neatly to the side. Behind him is a bright living room populated by house plants, circular gold and silver artwork along the back wall, and sleek black leather couches.
Brian Chesky
And so we’ve created the biggest change to Airbnb in a decade: Introducing the Airbnb 2022 Summer Release.
Airbnb Categories
Brian Chesky
And it starts with Airbnb Categories. For 25 years, the way you search for travel online has been the same. There’s a big box. It’s a search box and it asks you a question: Where are you going?
And so the first problem is you have to actually think of a place to go. We could show you places that you would never have thought to search for. So that’s why we’ve created a whole new design built around Airbnb Categories.
Visual Note
Brian grabs his phone from the table in front of him.
Brian Chesky
Let me show you.
Visual Note
A phone screen displays the new Airbnb app home page. At the top of the screen is a search bar. Below it is a scrollable, horizontal section bar of tabs for Airbnb’s new Categories: Design, Surfing, National parks, and OMG!. The Design tab is selected and the screen displays a feed of Airbnb listings of notable design. First on the list is a home in Two Rivers, Wisconsin designed by Frank Lloyd Wright that costs $539 per night.
Brian Chesky
So the first thing you’ll notice when you open the new Airbnb app are all of these incredible Categories.
Visual Note
The screen scrolls vertically through the Design Category listings, showing the listing for the house Brian’s currently staying in, then scrolling to another stay in Topanga, California.
Brian Chesky
Airbnb Categories are collections of homes organized by what makes them unique.
Visual Note
The screen displays a closeup of the category tabs at the top of the screen and scrolls quickly through the different options before slowing down and displaying the Categories: Amazing views, Vineyards, Treehouses, Tiny homes, Caves, and Historical homes. The Treehouses Category is selected, and the entire phone screen is displayed again, scrolling vertically through listings of treehouse stays.
Brian Chesky
You can search by what kind of trip you want to experience.
Visual Note
The phone scrolls through the Categories again and selects “Beach.” Then, it scrolls vertically through beachfront homes.
Brian Chesky
Let’s say you’re with your family, and you’ve been stuck in the city for a while, and you want to get out.
Visual Note
The phone moves to the Camping Category and displays a listing for a yurt on the edge of a mountain lake.
Brian Chesky
We now have a Camping Category, or a Countryside Category.
Visual Note
The phone scrolls past the Golfing and Lakefront Categories, then selects the Countryside Category. The first listing is a large wooden home in Emigrant, Montana, overlooking a river and mountains with no other houses in sight.
The screen moves to the Arctic Category and displays a listing of a futuristic, white tiny house jutting out of the tundra of Norway for $165 per night.
Brian Chesky
And if you really want to get out of town, there’s even the Arctic.
Visual Note
The screen moves to the Desert Category, first showing a Luxury listing in Twentynine Palms, California, then scrolling to another listing in Pioneertown. The house has a contemporary architectural style with a cube-shaped facade and a lit path of stairs leading up to the entrance.
Brian Chesky
Or if you want to go to the desert, we have incredible desert homes. Look at this place in Pioneertown.
Now, most people wouldn’t think to type in Pioneertown, but you can discover these incredible homes here.
Visual Note
The phone displays the Pioneertown stay’s photos, showing one of an airy, hip interior, and then a breathtaking shot of the exterior of the home during daytime, revealing its isolated position surrounded by a wall of boulders and desert shrubs.
The phone moves to the Castles Category and scrolls through several listings of a castle.
Brian Chesky
We have a world of castles. We don’t just have castles–we have a lot of them.
Visual Note
The phone returns to the Design Category and scrolls vertically through homes designed by Ned Pratt, Michael Sant, Steve Holl, and Frank Lloyd Wright. The Frank Lloyd Wright house listing is selected and displays listing details, including the Host information and the option to reserve the place for $500 a night.
Brian Chesky
Design is probably my favorite Category. These are over 20,000 homes that have been selected because they’re either from notable architects, like Frank Lloyd Wright, or they’ve been in cool design or architecture magazines.
Visual Note
The phone returns to the Design Category listings and selects the next listing–the Sunflower House, designed by Cadaval & Sola-Morales. This house looks like a collection of white cubes piled on top of each other. Each cube has a full window for the front wall, offering a different view of the ocean landscape, which is shown in the other listing photos.
Brian Chesky
Or one of my favorite Categories: OMG!.
Visual Note
The screen moves to the OMG! Category, which is marked by a UFO icon. The first listing on the page shows an antique, bright red train car tucked into some trees.
Brian Chesky
We were trying to think of a name for this Category and the name OMG kind of really summed it up, because you have properties where you’re just like, “I can’t believe that even exists, including this yellow submarine in the middle of the woods in New Zealand.”
Visual Note
The screen scrolls past the train car, a double-decker tour bus painted with the British flag, and stops at a yellow submarine surrounded by trees.
Brian Chesky
And so Categories allow you to search by whatever your passion is, whatever you’re interested in. And they could lead you to a whole world of possibilities, and towns you would have never known to search for.
But Categories also work when you’re searching for a location. And this is something I’m really excited to show you. So let’s say we want to go to France.
Visual Note
At the top of the phone screen, a heading reads “Where to?” with a search bar below it, and a carousel of locations on offer, including “I’m flexible,” “United States,” “Europe,” and “France.” Below the carousel are controls for “When” and “Who” where users can enter the timing and number of guests on the trip. The demo scrolls to the “France” option and selects it, opening up a new page, the map view.
France is selected and opens a map view. At the top of the screen are the search bar and categories carousel, with the first category “All homes” pre-selected. Below the categories is a map of central Europe with several listings shown through map pins labeled by price. The lower half of the screen displays a list view of the stays on the map.
Brian Chesky
So I go to France here, and I search. And we have all the results here in “All Homes.”
Visual Note
The phone selects the Historical Homes Category.
Brian Chesky
But now you’ll see at the top we have categories–categories like Historical homes.
Visual Note
The phone expands the list view, revealing a chateau in the French countryside, then scrolls further down the list.
Brian Chesky
Now, each of these Categories are specific to the location, like there’s Historical homes in France or Vineyards. I mean, a lot of people love going wine tasting in France.
Visual Note
The screen returns to the map view, switches to Vineyards, and the map automatically zooms into the south of France. The list expands to reveal stays available in vineyards all over the region.
Brian Chesky
But there’s some things in France you probably didn’t know about, like Surfing.
Visual Note
The phone moves from Vineyards to Surfing, revealing over 1,000 stays to choose from.
Brian Chesky
There is now a Surfing Category in France. There is literally a category for everyone.
Split Stays
Brian Chesky
We’ve created a way for you to have even more options when you’re looking for longer stays. It’s a new feature that we call “Split Stays.” Now, Split Stays shows up whenever you’re searching for a stay of longer than a week. It splits your trip between two different homes.
So let me show you. Say I want to go to France for a month this summer, and I’m going to bring Sophie with me, obviously.
Visual Note
The camera cuts to Sophie, who looks up from her fuzzy gray dog bed. The phone scrolls through a list of stays in France.
Brian Chesky
And I’m going to go down here, and you’ll see some Split Stays.
Visual Note
Below several other stays is a box containing a pair of stays, one in Draguignan for August 2-7 and the other in Saint-Cézaire-sur-Saigne for August 7-27. The price of both stays together is calculated to be $8,842.
The screen returns to the full list of stays to continue scrolling, eventually landing on a different pair of stays with a total price of $5,171 and trip dates spanning the month of July.
Brian Chesky
Now, Split Stays is our opportunity to create a little itinerary of two homes back-to-back, and it pairs the right two homes together. So you can have a longer stay, or you can try two different homes.
Visual Note
The screen displays a map view of stays in France, represented by map pins with price labels. Some of the pins have an icon of a house next to the price, representing a Split Stay. The phone selects a Split Stay and a line is drawn to another pin. The text changes on both map pins–July 1-16 is shown for one stay, and July 16-29 is shown on the other.
Brian Chesky
So Split Stays are cool because you can also use them with Airbnb Categories. So let’s say there’s a category you’re interested in. I love national parks.
Visual Note
The phone moves to the National parks Category. The map automatically pans over to the Southwest United States, where most of the stays are concentrated.
Brian Chesky
So I’m going to go to National parks, and here it is: “Split your time between Joshua Tree and Zion.”
Visual Note
The screen scrolls through the list of stays in national parks, until it reaches another example of a Split Stay. The phone opens the Split Stay, first displaying the listing in Joshua Tree, then collapsing that stay and expanding the listing in Zion.
Brian Chesky
So now, Sophie and I could stay in two national parks.
AirCover
Brian Chesky
A lot of people really haven’t left their house much for two years.
Visual Note
A photo montage of families traveling. A teenager with mismatched shoelaces accompanies a younger kid sitting precariously on top of a suitcase. A parent looks out the window of an airplane, holding their toddler up to see out. A person with close-cropped blonde hair carries their suitcase down a narrow European alley. A backpacker with long hair cups her hands around her face to look through the window of an Airbnb stay. A family of four enters the front door of an Airbnb. The older sibling leads the way, his father helping hold the door open. The mother walks in last, holding a baby in one arm and a diaper bag in the other.
Brian Chesky
And this summer is going to be the first time that a lot of people step outside their world and go somewhere else.
Visual Note
Two warmly dressed women at the entrance of an igloo, one helping the other lift her suitcase through the threshold. A lantern burns in the snow beside them.
Brian Chesky
And we want them to feel like we’ve got their back when they do that, and so we’re creating AirCover for guests–the most comprehensive set of free protections in travel. AirCover is always included, and always free, and comes with these protections.
- Booking Protection Guarantee, for the unlikely event a host cancels your booking within a month of arrival.
- Check-in Guarantee, if for some reason you can’t get into your Airbnb.
- And the Get-What-You-Booked Guarantee, if your Airbnb is not as advertised–for instance, the AC is broken, or there are fewer bedrooms than advertised.
Now, in all three cases, we’ll find you a similar or better home or we’ll refund you, and AirCover also provides a 24-hour safety line. So if you ever feel unsafe, you get priority access to specially trained agents.
Visual Note
A table is displayed with the three guarantees and the 24-hour safety line as row headers and Airbnb and Competitors as column headers. For each row, a green check icon appears for Airbnb, and a red x appears below Competitors, showing that none of Airbnb’s competitors offer the same travel protections. A description below the table reads, “AirCover benefits compared to comprehensive protections offered for free by most of our direct competitors.”
Brian Chesky
And AirCover is completely unmatched in the travel industry. There is literally no other product like this.
Conclusion
Brian Chesky
So that is the Airbnb 2022 Summer Release–with a new way to search designed around
Visual Note
An aerial view of a barge leaving a trail of white waves in its wake as it traverses a lake. White text reads, “Vancouver, British Columbia.”
Brian Chesky
Millions of people are now more flexible about where they live and work.
Visual Note
Brian Chesky, CEO and Founder of Airbnb, who has short-cropped brown hair, stands atop the weather-rusted barge. Sophie Supernova, a golden retriever with a uniquely light coat, sits patiently beside him.
Brian Chesky
And they’re spreading out to thousands of towns and cities. And they’re staying for weeks, months, or even entire seasons at a time.
Visual Note
The barge pulls into a pine tree-lined dock.
Brian Chesky
A new world of travel has emerged.
Visual Note
Brian drives a black electric car through a dense, green forest with hazy sunlight shining through a canopy of moss-covered tree branches.
Brian Chesky
And just like millions of other people, I don’t have to be back in the office five days a week.
Visual Note
Sophie is sitting in the car, panting and watching the road. The camera pans to Brian smiling. Their car, now on a road overlooking the lake from a higher vantage point, drives out of frame.
Brian Chesky
And so Sophie and I hit the road, and we saw a lot of cool stuff. But it was really clear that this is just the tip of the iceberg, because there’s this whole world of Airbnb–millions of unique homes, just waiting to be discovered.
Visual Note
Brian pulls into a gravel-paved driveway. Then, he walks through the front door of a unique home with floor-to-ceiling windows, blonde wood-paneled walls and ceilings, and spare, modern decor.
A small alcove in the home features a warm-toned abstract painting, with a U-formed wooden sculpture and chic glassware on the counter below it. White text reads, “Coast Modern House, hosted by Peter.”
Brian Chesky
And so we thought this was the perfect time to create a new Airbnb for this new world of travel.
Visual Note
Brian walks to a long, dark wooden dining table and sits down. He sets his laptop and headphones in front of him, and stacks his notebooks and pen neatly to the side. Behind him is a bright living room populated by house plants, circular gold and silver artwork along the back wall, and sleek black leather couches.
Brian Chesky
And so we’ve created the biggest change to Airbnb in a decade: Introducing the Airbnb 2022 Summer Release.
Airbnb Categories
Brian Chesky
And it starts with Airbnb Categories. For 25 years, the way you search for travel online has been the same. There’s a big box. It’s a search box and it asks you a question: Where are you going?
And so the first problem is you have to actually think of a place to go. We could show you places that you would never have thought to search for. So that’s why we’ve created a whole new design built around Airbnb Categories.
Visual Note
Brian grabs his phone from the table in front of him.
Brian Chesky
Let me show you.
Visual Note
A phone screen displays the new Airbnb app home page. At the top of the screen is a search bar. Below it is a scrollable, horizontal section bar of tabs for Airbnb’s new Categories: Design, Surfing, National parks, and OMG!. The Design tab is selected and the screen displays a feed of Airbnb listings of notable design. First on the list is a home in Two Rivers, Wisconsin designed by Frank Lloyd Wright that costs $539 per night.
Brian Chesky
So the first thing you’ll notice when you open the new Airbnb app are all of these incredible Categories.
Visual Note
The screen scrolls vertically through the Design Category listings, showing the listing for the house Brian’s currently staying in, then scrolling to another stay in Topanga, California.
Brian Chesky
Airbnb Categories are collections of homes organized by what makes them unique.
Visual Note
The screen displays a closeup of the category tabs at the top of the screen and scrolls quickly through the different options before slowing down and displaying the Categories: Amazing views, Vineyards, Treehouses, Tiny homes, Caves, and Historical homes. The Treehouses Category is selected, and the entire phone screen is displayed again, scrolling vertically through listings of treehouse stays.
Brian Chesky
You can search by what kind of trip you want to experience.
Visual Note
The phone scrolls through the Categories again and selects “Beach.” Then, it scrolls vertically through beachfront homes.
Brian Chesky
Let’s say you’re with your family, and you’ve been stuck in the city for a while, and you want to get out.
Visual Note
The phone moves to the Camping Category and displays a listing for a yurt on the edge of a mountain lake.
Brian Chesky
We now have a Camping Category, or a Countryside Category.
Visual Note
The phone scrolls past the Golfing and Lakefront Categories, then selects the Countryside Category. The first listing is a large wooden home in Emigrant, Montana, overlooking a river and mountains with no other houses in sight.
The screen moves to the Arctic Category and displays a listing of a futuristic, white tiny house jutting out of the tundra of Norway for $165 per night.
Brian Chesky
And if you really want to get out of town, there’s even the Arctic.
Visual Note
The screen moves to the Desert Category, first showing a Luxury listing in Twentynine Palms, California, then scrolling to another listing in Pioneertown. The house has a contemporary architectural style with a cube-shaped facade and a lit path of stairs leading up to the entrance.
Brian Chesky
Or if you want to go to the desert, we have incredible desert homes. Look at this place in Pioneertown.
Now, most people wouldn’t think to type in Pioneertown, but you can discover these incredible homes here.
Visual Note
The phone displays the Pioneertown stay’s photos, showing one of an airy, hip interior, and then a breathtaking shot of the exterior of the home during daytime, revealing its isolated position surrounded by a wall of boulders and desert shrubs.
The phone moves to the Castles Category and scrolls through several listings of a castle.
Brian Chesky
We have a world of castles. We don’t just have castles–we have a lot of them.
Visual Note
The phone returns to the Design Category and scrolls vertically through homes designed by Ned Pratt, Michael Sant, Steve Holl, and Frank Lloyd Wright. The Frank Lloyd Wright house listing is selected and displays listing details, including the Host information and the option to reserve the place for $500 a night.
Brian Chesky
Design is probably my favorite Category. These are over 20,000 homes that have been selected because they’re either from notable architects, like Frank Lloyd Wright, or they’ve been in cool design or architecture magazines.
Visual Note
The phone returns to the Design Category listings and selects the next listing–the Sunflower House, designed by Cadaval & Sola-Morales. This house looks like a collection of white cubes piled on top of each other. Each cube has a full window for the front wall, offering a different view of the ocean landscape, which is shown in the other listing photos.
Brian Chesky
Or one of my favorite Categories: OMG!.
Visual Note
The screen moves to the OMG! Category, which is marked by a UFO icon. The first listing on the page shows an antique, bright red train car tucked into some trees.
Brian Chesky
We were trying to think of a name for this Category and the name OMG kind of really summed it up, because you have properties where you’re just like, “I can’t believe that even exists, including this yellow submarine in the middle of the woods in New Zealand.”
Visual Note
The screen scrolls past the train car, a double-decker tour bus painted with the British flag, and stops at a yellow submarine surrounded by trees.
Brian Chesky
And so Categories allow you to search by whatever your passion is, whatever you’re interested in. And they could lead you to a whole world of possibilities, and towns you would have never known to search for.
But Categories also work when you’re searching for a location. And this is something I’m really excited to show you. So let’s say we want to go to France.
Visual Note
At the top of the phone screen, a heading reads “Where to?” with a search bar below it, and a carousel of locations on offer, including “I’m flexible,” “United States,” “Europe,” and “France.” Below the carousel are controls for “When” and “Who” where users can enter the timing and number of guests on the trip. The demo scrolls to the “France” option and selects it, opening up a new page, the map view.
France is selected and opens a map view. At the top of the screen are the search bar and categories carousel, with the first category “All homes” pre-selected. Below the categories is a map of central Europe with several listings shown through map pins labeled by price. The lower half of the screen displays a list view of the stays on the map.
Brian Chesky
So I go to France here, and I search. And we have all the results here in “All Homes.”
Visual Note
The phone selects the Historical homes Category.
Brian Chesky
But now you’ll see at the top we have categories–categories like Historical homes.
Visual Note
The phone expands the list view, revealing a chateau in the French countryside, then scrolls further down the list.
Brian Chesky
Now, each of these Categories are specific to the location, like there’s Historical homes in France or Vineyards. I mean, a lot of people love going wine tasting in France.
Visual Note
The screen returns to the map view, switches to Vineyards, and the map automatically zooms into the south of France. The list expands to reveal stays available in vineyards all over the region.
Brian Chesky
But there’s some things in France you probably didn’t know about, like Surfing.
Visual Note
The phone moves from Vineyards to Surfing, revealing over 1,000 stays to choose from.
Brian Chesky
There is now a Surfing Category in France. There is literally a category for everyone.
Split Stays
Brian Chesky
We’ve created a way for you to have even more options when you’re looking for longer stays. It’s a new feature that we call “Split Stays.” Now, Split Stays shows up whenever you’re searching for a stay of longer than a week. It splits your trip between two different homes.
So let me show you. Say I want to go to France for a month this summer, and I’m going to bring Sophie with me, obviously.
Visual Note
The camera cuts to Sophie, who looks up from her fuzzy gray dog bed. The phone scrolls through a list of stays in France.
Brian Chesky
And I’m going to go down here, and you’ll see some Split Stays.
Visual Note
Below several other stays is a box containing a pair of stays, one in Draguignan for August 2-7 and the other in Saint-C’zaire-sur-Saigne for August 7-27. The price of both stays together is calculated to be $8,842.
The screen returns to the full list of stays to continue scrolling, eventually landing on a different pair of stays with a total price of $5,171 and trip dates spanning the month of July.
Brian Chesky
Now, Split Stays is our opportunity to create a little itinerary of two homes back-to-back, and it pairs the right two homes together. So you can have a longer stay, or you can try two different homes.
Visual Note
The screen displays a map view of stays in France, represented by map pins with price labels. Some of the pins have an icon of a house next to the price, representing a Split Stay. The phone selects a Split Stay and a line is drawn to another pin. The text changes on both map pins–July 1-16 is shown for one stay, and July 16-29 is shown on the other.
Brian Chesky
So Split Stays are cool because you can also use them with Airbnb Categories. So let’s say there’s a category you’re interested in. I love national parks.
Visual Note
The phone moves to the National parks Category. The map automatically pans over to the Southwest United States, where most of the stays are concentrated.
Brian Chesky
So I’m going to go to National parks, and here it is: “Split your time between Joshua Tree and Zion.”
Visual Note
The screen scrolls through the list of stays in national parks, until it reaches another example of a Split Stay. The phone opens the Split Stay, first displaying the listing in Joshua Tree, then collapsing that stay and expanding the listing in Zion.
Brian Chesky
So now, Sophie and I could stay in two national parks.
AirCover
Brian Chesky
A lot of people really haven’t left their house much for two years.
Visual Note
A photo montage of families traveling. A teenager with mismatched shoelaces accompanies a younger kid sitting precariously on top of a suitcase. A parent looks out the window of an airplane, holding their toddler up to see out. A person with close-cropped blonde hair carries their suitcase down a narrow European alley. A backpacker with long hair cups her hands around her face to look through the window of an Airbnb stay. A family of four enters the front door of an Airbnb. The older sibling leads the way, his father helping hold the door open. The mother walks in last, holding a baby in one arm and a diaper bag in the other.
Brian Chesky
And this summer is going to be the first time that a lot of people step outside their world and go somewhere else.
Visual Note
Two warmly dressed women at the entrance of an igloo, one helping the other lift her suitcase through the threshold. A lantern burns in the snow beside them.
Brian Chesky
And we want them to feel like we’ve got their back when they do that, and so we’re creating AirCover for guests–the most comprehensive set of free protections in travel. AirCover is always included, and always free, and comes with these protections.
Booking Protection Guarantee, for the unlikely event a host cancels your booking within a month of arrival.
Check-in Guarantee, if for some reason you can’t get into your Airbnb.
And the Get-What-You-Booked Guarantee, if your Airbnb is not as advertised–for instance, the AC is broken, or there are fewer bedrooms than advertised.
Now, in all three cases, we’ll find you a similar or better home or we’ll refund you, and AirCover also provides a 24-hour safety line. So if you ever feel unsafe, you get priority access to specially trained agents.
Visual Note
A table is displayed with the three guarantees and the 24-hour safety line as row headers and Airbnb and Competitors as column headers. For each row, a green check icon appears for Airbnb, and a red x appears below Competitors, showing that none of Airbnb’s competitors offer the same travel protections. A description below the table reads, “AirCover benefits compared to comprehensive protections offered for free by most of our direct competitors.”
Brian Chesky
And AirCover is completely unmatched in the travel industry. There is literally no other product like this.
Conclusion
Brian Chesky
So that is the Airbnb 2022 Summer Release–with a new way to search designed around Airbnb Categories, Split Stays and AirCover for guests.
Visual Note
Sophie lays asleep in her dog bed.
Brian Chesky
Sophie!
Visual Note
Sophie wakes up and walks to Brian.
Photo montage of Brian and Sophie Supernova exploring various Airbnb stays. Brian at work in bed with his shoes on, Sophie lounging by his feet and looking into the lens. Brian splashes in the shallow end of a backyard pool at Sophie, who looks cautiously at the water. Brian sits on the grass in a lush backyard drinking his morning coffee as Sophie plays with a ball beside him.
Brian Chesky
When I was staying in these different homes and having the experience that a guest in Airbnb would have, I had this sense of wonder and curiosity.
Visual Note
Sophie in front of an Airbnb listing with a sharply angled roof. Brian lays on a loveseat in a wood-paneled room, petting Sophie dotingly.
Brian Chesky
And we wanted you to be able to experience this whole world of possibilities as well, and what our new product is able to do is open that world.
Visual Note
The exterior of the house in Vancouver, with Brian and Sophie visible through the glass front doors. Brian opens the door and Sophie emerges on a red leash, aiming her attention at the bed of flowers in front of the house. Brian closes the door and looks around.
Brian Chesky
I am so excited about what we’ve made–I’m even more excited for you to try it out.
Visual Note
Sophie lays asleep in her dog bed.
Brian Chesky
Sophie!
Visual Note
Sophie wakes up and walks to Brian.
Photo montage of Brian and Sophie Supernova exploring various Airbnb stays. Brian at work in bed with his shoes on, Sophie lounging by his feet and looking into the lens. Brian splashes in the shallow end of a backyard pool at Sophie, who looks cautiously at the water. Brian sits on the grass in a lush backyard drinking his morning coffee as Sophie plays with a ball beside him.
Brian Chesky
When I was staying in these different homes and having the experience that a guest in Airbnb would have, I had this sense of wonder and curiosity.
Visual Note
Sophie in front of an Airbnb listing with a sharply angled roof. Brian lays on a loveseat in a wood-paneled room, petting Sophie dotingly.
Brian Chesky
And we wanted you to be able to experience this whole world of possibilities as well, and what our new product is able to do is open that world.
Visual Note
The exterior of the house in Vancouver, with Brian and Sophie visible through the glass front doors. Brian opens the door and Sophie emerges on a red leash, aiming her attention at the bed of flowers in front of the house. Brian closes the door and looks around.
Brian Chesky
I am so excited about what we’ve made–I’m even more excited for you to try it out.