On August 25, 2025, Airbnb started phasing out the split-fee model.
For years, Airbnb ran with two parallel systems:
- Split Fee: The “classic” model. Hosts paid about 3%, while guests paid a 14–16% service fee.
- Host-Only Fee (called Simplified Pricing or Single Fee by Airbnb): Airbnb charged hosts around 15%, with no separate guest service fee. Since 2020 (rolled out globally thereafter), this has already been mandatory for software-connected property managers in Europe (Airbnb’s “simplified pricing“) and strongly encouraged elsewhere.
Now, Airbnb is ending the split fee everywhere. By December 1, 2025, all hosts — large or small, PMS-connected or not — will be on the host-only fee (~15.5%).
📅 Timeline
- Aug 25, 2025 → New PMS-connected hosts must use Single Fee.
- Oct 27, 2025 → Most PMS-connected hosts worldwide automatically move to 15.5% Single Fee.
- Dec 1, 2025 → Most non-PMS hosts (individual hosts, small operators) also move to 15.5% Single Fee.
- Exemption: Hotel listings under Airbnb Travel LLC contracts.
🏠 Implications for Hosts
U.S. Small Hosts
- Biggest impact: They’ve been enjoying the split model (3% host fee) until now.
- Moving to 15.5% means their cost of distribution goes upto 5x overnight.
- Likely response: Hosts may raise rates to protect margins. But higher rates could reduce bookings.
U.S. Property Managers
- For years, many U.S. property managers also benefited from the split-fee setup, which made Airbnb look cheaper than Booking.com or Vrbo from their side.
- With the shift to 15.5% host-only fees, U.S. managers now face channel cost parity with Booking.com (~15%), while Vrbo remains cheaper (~8%).
- This will trigger tough strategic questions:
- Should they align pricing across channels now that Airbnb is no longer cheaper?
- Should they rebalance inventory toward Vrbo or Booking.com, where the economics are better?
- Or should they accept Airbnb’s higher cost if guest demand remains stronger there?
- For multi-channel managers, this change will force a more deliberate channel mix strategy — not just relying on Airbnb’s brand power, but weighing cost vs. demand.
Property Managers in Europe
- Less dramatic: PMS-connected managers have already been under host-only (Simplified Pricing) since 2020.
- What’s new: even non-PMS European hosts (smaller operators) lose access to split fee in December 2025.
Cleaning Fees and Extras
- Remember: the Airbnb host service fee applies to the total booking amount, which means:
- Nightly rate
- Cleaning fee
- Additional guest fees
- Under the split fee, only 3% was deducted from these amounts. Under the host-only fee, it’s now 15.5%.
- This means that if you don’t adjust, Airbnb will now take five times more from your cleaning fee as well.
- To keep your net cleaning payout the same, you may want to recalculate:
- New Cleaning Fee ≈ Old Cleaning Fee × 1.1479(That multiplier offsets the jump from 3% to 15.5% host service fee.)
Strategic Challenge for All Hosts
- Hosts will have to rethink pricing strategy:
- Do you increase rates and cleaning fees to pass on the higher fee?
- Absorb some of the cost to stay competitive?
- Rebalance reliance on Airbnb versus Booking.com, Vrbo, or direct bookings?
👤 Implications for Guests
- No more Airbnb service fee line item: checkout is cleaner, no surprises.
- Higher nightly rates are likely (as hosts pass costs along).
- Perception shift: Guests tend to dislike service fees. Even if the total price is the same or slightly higher, removing the “Airbnb service fee” line can boost conversion rates.
- Better comparability: On metasearch (e.g., Google Travel, Kayak) or OTA comparisons, Airbnb prices will now look more directly comparable to Booking.com.
Note: Guests won’t see the “clean” checkout until after Oct 27 for PMS hosts, and after Dec 1 for most others — not immediately platform-wide.
⚖️ Implications for Competitors
Booking.com
- Airbnb is no longer structurally cheaper in the U.S. — both now cost ~15%.
- This makes Booking.com’s offer more competitive in a market where Airbnb had long held a cost-of-distribution advantage.
Vrbo
- Relative winner. Vrbo charges ~5% commission + 3% payment fee (≈8% effective).
- Compared to Airbnb’s new 15.5%, Vrbo becomes a much cheaper channel for hosts.
- For professional managers, this will likely increase the incentive to diversify listings toward Vrbo.
Direct Bookings
- More attractive than ever:
- If Airbnb takes 15.5%, direct bookings (with only payment fees, ~2–3%) become dramatically more profitable.
- Expect renewed focus on direct booking websites and marketing.
🔮 What to Watch
- Host Pricing Behavior
- Do hosts raise rates across the board, or do they experiment with absorbing part of the fee?
- Will Airbnb’s “no guest fee” perception boost conversion enough to justify keeping rates competitive?
- Channel Mix Shifts
- Will professional managers steer more inventory toward Vrbo and Booking.com now that Airbnb has lost its cost edge?
- Will direct booking strategies gain traction as managers try to control margins?
- Guest Reaction
- Will guests reward Airbnb with higher conversion because the service fee disappears?
- Or will they drift toward competitors if nightly rates on Airbnb rise noticeably?
- Industry Dynamics
- This could be a turning point: Airbnb aligning with OTA commission norms means the playing field is more level. Competition will shift from “fee structures” to product, audience, and brand differentiation.
✅ Bottom Line
The split fee is over.
- For hosts: Airbnb is now as expensive as Booking.com, and more expensive than Vrbo. Every operator must rethink pricing and channel mix.
- For guests: Less frustration at checkout, clearer prices, possibly better conversion.
- For competitors: Booking.com gains parity; Vrbo gains an advantage; direct bookings look better than ever.
Airbnb’s move aligns it with OTA norms. The question now is not whether hosts can absorb the cost — but how they adapt their pricing, distribution, and direct booking strategies in this new era.
Airbnb Host-Only Fee FAQ: How to Recalculate Your Rates After the Split Fee Ends
1. General recalculation questions
Q: How do I calculate my new nightly rate with Airbnb’s host-only fee?
A: Use this formula:
New Nightly Rate = Old Nightly Rate × (0.97 / 0.845)
or New Nightly Rate = Old Nightly Rate × 1.1479
That equals multiplying your old rate by 1.1479.
Q: How to adjust my Airbnb prices after the split fee ends?
A: Multiply both your nightly rate and your cleaning fee by 1.1479 to maintain the same payout after Airbnb switches from a 3% host fee to a 15.5% host-only fee.
Q: Airbnb 15.5% host fee — how do I increase my nightly rate?
A: Example:
- Old nightly rate = $100
- New nightly rate = $100 × 1.1479 = $114.79
- Host payout = $114.79 × 0.845 = $97 (same as before).
Q: Formula to calculate new Airbnb price with 15.5% fee?
A:New Price = Old Price × 1.1479
Q: Airbnb host-only fee calculator
A: To keep your payout steady:
- Nightly Rate: Old × 1.1479
- Cleaning Fee: Old × 1.1479
- Additional Guest Fee: Old × 1.1479
You can also set up a simple Excel/Google Sheet with this formula.
2. Cleaning fee specific
Q: Does Airbnb take 15.5% from my cleaning fee?
A: Yes. Airbnb applies the host service fee to the entire booking subtotal (nightly rate + cleaning fee + extra guest fees).
Q: How to calculate my new Airbnb cleaning fee after the host-only fee?
A: Multiply your old cleaning fee by 1.1479.
Example:
- Old cleaning fee = $100
- New cleaning fee = $114.79
- Host payout = $97
Q: Airbnb host fee cleaning fee calculation
A: Formula:
New Cleaning Fee = Old Cleaning Fee x 1.1479
3. Comparisons (before vs after)
Q: Airbnb split fee vs host-only fee payout examples
Model | Host Fee | Guest Fee | Example Nightly Rate | Host Payout | Guest Price |
---|---|---|---|---|---|
Split Fee | 3% (~$3) | 14–16% (~$14) | $100 | $97 | $117–119 + tax |
Host-Only Fee | 15.5% (~$15.50) | 0% | $114.79 | $97 | $114.79 + tax |
Q: How much more does Airbnb take under the new single host fee?
A: Instead of 3% of your subtotal, Airbnb now takes 15.5%. That’s over 5× more commission from hosts.
Q: Airbnb 3% vs 15.5% host fee — what’s the difference?
A: With split fee, hosts paid a small 3% but guests saw a service fee line (14–16%). With host-only, hosts pay 15.5% and guests see no service fee. Total cost to the guest is similar, but the host shoulders all the commission.
4. Channel manager / dynamic pricing tool questions
Q: How do I update my Airbnb markup in my PMS after the host-only fee change?
A: If your PMS lets you set a markup for Airbnb, increase it from 3% → 15.5% to reflect the new host fee.
Q: How to adjust rates in PriceLabs for Airbnb 15.5% fee?
A: Update your base/minimum rate settings in PriceLabs using the formula (Old Rate × 1.1479). If your PMS doesn’t support separate Airbnb markups, be careful not to unintentionally raise prices across Booking.com or Vrbo.
Q: Channel manager Airbnb new host fee calculation
A: Same principle: adjust your Airbnb markup to 15.5% (instead of 3%). Or, if your PMS doesn’t allow it, increase base rates in your pricing tool.
5. Profitability / payout focus
Q: How to keep my payout the same with Airbnb’s new fee?
A: Multiply both nightly rates and cleaning fees by 1.1479. This ensures your payout remains stable.
Q: How to calculate Airbnb host payout after 15.5% fee?
A: Host Payout = New Price x 0.845
Example: $114.79 × 0.845 = $97.
Q: What should my nightly rate be on Airbnb now?
A:New Nightly Rate = Old Nightly Rate x 1.1479
So if your old rate was $200, your new rate should be ~$229.58.
6. Airbnb’s Single Fee Impact
Q: If Airbnb now takes 15.5%, how much should I charge?
A: Multiply your current nightly rate and cleaning fee by 1.1479.
Q: How to increase my Airbnb prices to cover new fees?
A: Use the formula above or simply add ~15% to your nightly rate and cleaning fee to offset Airbnb’s new commission.
Q: Airbnb host-only fee: how do I update my listing price?
A: Log in to Airbnb, edit your listing, and update:
- Nightly Rate = Old × 1.1479
- Cleaning Fee = Old × 1.1479
- Extra Guest Fee = Old × 1.1479
This ensures your net payout is unchanged.