vintory banner

Over $400,000 Raised in Record-Breaking VRMA Advocacy Fundraising Campaign Kickoff

vacation rental managers association vrma advocacy

On Tuesday, April 12, at the Vacation Rental Management Association’s Spring Forum in Chicago, the organization held a surprise kickoff to its 2022 advocacy fundraising campaign. The results could ultimately impact regulatory discussions in several key markets this year. 

Hotels and real estate associations have a long-standing history of government affairs funding within their membership. The VRMA Advocacy Fund started a few years ago at the urging of Steve Milo, president of VTrips. Milo had extensive experience fighting regulations in Florida and understood that success can be costly. 

“If we are to defend our industry from misunderstanding and overreaching regulation, it is imperative that we have the financial means to do so,” Milo said. “The reality is, the fight isn’t going away, and having the resources to support our members and the industry allows us to protect consumers’ right to rent throughout the country.”

To date, the VRMA Advocacy Fund has produced economic impact studies, marketing campaigns, housing affordability studies, and lobbying assistance direct to member alliances in need. In 2021, the fund raised $420,000, a record high. “When we started [the Advocacy Fund] only a few years ago, I never imagined that we would grow at this pace, to nearly half a million dollars in support,” said Toby Babich, VRMA past president. “It’s truly outstanding.”

As the Spring Forum’s opening session drew to a close, VRMA President Miller Hawkins asked for continued support. “We have a goal today to raise $250,000, and I would like to invite anyone willing to donate $10,000 or more to please come to the stage,” he said. One by one, VRMA members made their way to the stage without hesitation to pledge.

Within 10 minutes, VRMA  had raised more than $300,000. The chatter throughout the room grew louder as Milo took the microphone to say he would match any donation that Inhabit IQ pledged. Inhabit IQ has been the single largest contributor to the fund in the past two years. Kimberly Lang, executive vice president and managing director of Inhabit IQ, committed $60,000, the single highest pledge, and Milo followed with a match. The final total, including online donations made by members in the audience, reached an all-time, single-day fundraising record of more than $400,000. 

In 2021, VRMA began a marketing campaign to position professional managers as taxpaying, local, and consistent in their high standards. The campaign targets elected officials and government staff to highlight best practices and local community involvement. This year, VRMA will expand on this campaign, in addition to developing advocacy resources for its members. The fund also has committed to producing economic impact studies annually, such as what was recently done in Maryland and South Carolina.

Thanks to the following companies, VRMA is in a position to lead comprehensive efforts to protect the ever-growing vacation rental industry.

$60,000: Inhabit IQ, VTrips

$50,000: Vacasa

$20,000: Avalara, C2G Advisors, Dormakaba, Elliott Realty, RedSky Travel Insurance, TravelNet Solutions, VacayHome Connect

$10,000: AvantStay, Behome247, DoneRight Management, Got2Go, Panhandle Getaways, PriceLabs, Scenic Stays, Silicon Travel, StoicLane, Weatherby Consulting

Donations made directly from attendees: $22,600

These donations mark a total of $432,600 raised at the VRMA Advocacy Fund kickoff. 

To pledge your support, visit the VRMA website.


Rental Scale-Up

Thibault is the founder of Rental Scale-Up. He owns vacation rentals in St. Barths and Bali. He also leads innovative projects for companies within the vacation rental industry. Feel free to reach out to Thibaut Masson on Linkedin.


Table of Contents

Dear Short-Term Rental Industry Member, Join Our Scalers Network

Our Mission

We bring together short-term rental industry members to create valuable business and personal relationships. With the support of vetted peers, you can deliver on your next individual project goals faster, work in private groups to share doubts and successes, and become a new voice that shapes the conversation about our industry.

Whether you are a property manager, an owner, an industry vendor, a listing site operator, an investor, or a consultant, you can become a member of our Rental Scale-Up family.  As property managers and industry vendors may not have the same needs, some of our activities work by affinity groups. For instance, we have one version of the mastermind group sessions reserved for property managers and owners, and another one for vendors and listing sites. This way, you get feedback from peers who understand your pains and can get you faster to getting results.

1. Action, Transformation & Results

  • Mastermind Group for Property Managers & Owners: A mastermind group is a group of peers who meet to give each other advice and support. Facilitated by Rental Scale-Up. One session every 2 weeks with your group for a least 3 months.
  • Ask a Property Manager: Hosts, owners and property managers benefit from the experience of a successful property manager. (1 per month)
  • Groupwork: Report of the month co-creationA group of Scalers volunteer to write a report on the topic of the month. The result is published on RentalScaleUp.com, with full credits to each participants. (1 per month)
  • Mastermind Group for Industry Vendors & Listing Site Operators: A mastermind group is a group of peers who meet to give each other advice and support. Facilitated by Rental Scale-Up. One session every 2 weeks with your group for a least 3 months.
  • Ask an Expert Anything (for vendors and listing sites): An outside expert (e.g. a copywriter) shares their experience on a topic in an Ask Me Anything (1 per month)

2. News & Live Discussions

  • Investment & Deals  Discussion: Thibault and an M&A specialist/VC go over recent deals, M&A, investment rounds. Live, monthly.
  • Curated news: Save time. We read the news for you, curate the articles, and add our exclusive comments (weekly, in the Network Newsletter)
  • US Trends & Data Discussion: We analyze AirDNA’s latest report on US trends and zoom in on key markets (e.g. urban vs vacation rental markets).  Network members share what they see in the markets. Live, monthly.
  • Monthly Live online conference: Every month, our Network deep dives into a topic that is crucial to the short-term rental industry. 3 experts share their insights, best practices and answer your questions live.
  • European Trends & Data Discussion: We analyze AirDNA’s latest report on European trends and zoom in on key markets (e.g. UK, France, Italy, Spain).  Network members share what they see in the markets. Live, monthly.
  • Weekly Teardown with Thibault: Rental Scale-Up founder tears down one business news, every week, live.  Networker members share their views. No filter.

3. Facilitated Networking

  • Networking Booster: Meet new business partners and improve your networking game at an online event. Our team facilitates the event to make it easy for you to connect with your peers. (monthly)
  • Business Profile: Each new Scaler gets their profile featured in a dedicated article on RentalScaleUp.com. Get more visibility and authority.
  • In-Person Meetups: We meet in real life, either during a large vacation rental conference or in a city of our choice (quarterly)
  • Job Offers: Network members can not only see job offers but also post theirs. If desired, job offers can be extended to all Rental Scale-Up readers (free and paid).

4. Deals on industry software and products

  • Get Discounts: Enjoy exclusive deals brought to you by fellow Network members. Only in our Deals section. Monthly.
  • Offer Deals and Discounts: Network members may offer exclusive deals to fellow members, from discounts on stays at their properties to lifetime deals on vacation rental software. Only in our Deals section. Monthly.

Ready to join right now?

Scalers comes in 3 levels:

  • Scalers Insights, the limited, content-only version of the network. Great those who just want to get the insights but have less time for business transformation.
  • Scalers Network: Transform your business and get results. Get more things done. You get support, accountability, networking, training, and investment opportunities
  • Scalers Network+ : Avoid the hassle of quarterly payments and pick an annual membership. Qualify for bonuses good for your business (e.g. lead generation)

Not quite ready? Sign up for our free newsletter

Weekly insights straight into your email inbox.

On Key

Related Posts

airbnb 2022 summer release update

Airbnb 2022 Summer update release

On May 11, Airbnb will release its 2022 Summer update. Here’s what we can expect from it, as hinted by Brian Chesky, the company’s CEO and guessed by our Rental

Actionable insights

Take the Right Decisions for Your Rental Business thanks to our Weekly Industry Brief.

Exclusive newsletter for rental entrepreneurs.