Rex Brown
Optimising your Vacation Rental for Bookingdotcom
Last week we looked at Airbnb. However this week, we see that Booking.com is a very different business to the ...
Optimising your Vacation Rental for Airbnb bookings
How do you get listed higher in the Airbnb search results? Airbnb doesn’t publish its ranking algorithm, but in general ...
VR Mastery Handbook – Table of Contents
The Vacation Rental Mastery Handbook is due for publication in December 2018. It is currently with the copy editor, and ...
Marketing your vacation rental offline
The VR world doesn’t just live on the internet! If you understand your guest niches really well, you will find ...
100 raving fans are a vacation rental business
So you have given your guests a fabulous experience, and you have a warm relationship. Not all, but some of ...
Vacation rentals likely to benefit from new scrutiny on OTAs
A recent campaign to reduce Online Travel Agency (OTA) dominance has had the beginnings of success in Australia, getting the ...
The best advice I ever received – Go to the Vacation Rental workface
Way back in 1991 I received my best work advice applying to vacation rentals. A visiting Japanese quality guru called ...
Keep your vacation rental knowledge fresh
There is no doubt that the key to vacation rental mastery is knowledge. When we started Sea Zen and attained ...
Increase your vacation rental occupancy by 10% without extra bookings
A lot of vacation rental owners leave money on the table by leaving gaps between bookings. A vacant day here ...
Know more about your Vacation Rental guests than they do themselves
You can know more about your guests’ preferences as a group than they do themselves! Armed with this critical knowledge, you ...
Nobody laughed when I said goodbye to the OTAs
I was interested to see reactions to last week’s article where I explained I had said goodbye to the OTAs ...
I just said goodbye Airbnb and Homeaway and Booking
Last week I started my biggest experiment in 20 years of running a vacation rental. I suspended my Online Travel ...
Harnessing the irrational behaviour of your vacation rental guests
We humans are strange people, we do the strangest things, and we are also culturally programmed to behave irrationally and ...
Your own online booking facility
It really helps if guests can book directly online from your own website. Ten years ago, most guests preferred booking ...
Get to the top of Google for free with Google My Business
Did you know you can get to the top of Google for free? You can use a Google feature called ...
Airbnb thrives but is reprimanded by the EU
Analysts have upgraded the estimated value of Airbnb. It used to be valued at $40Billion, but a new report estimates ...
A mastermind group drives success
One of the most powerful activities driving the success of your vacation rental can be a Mastermind group. It certainly ...
Why barriers to entry are your friend
These Holiday Rental Mastery articles are dedicated to giving information to vacation rental owners who want to succeed way beyond ...
The 8 parts to a winning loyalty program
Repeat customers are the core of a thriving vacation rental. How is your loyalty program working? An effective loyalty program ...
Why your website is golden
I was amazed a few years back at a leading edge Vacation Rental conference when only half the audience had ...
