Thibault Masson

booking.com superbowl 2023

booking.yeah doesn’t work, but Booking doubles down for Super Bowl 2023 with Melissa McCarthy

Thibault Masson

For the second year, Booking.com is releasing a Super Bowl ad. In 2022, its ad featured Idris Elba and relaunched ...

chatgpt prompts for airbnb hosts

ChatGPT Prompts for Vacation Rental Managers: Combine content, SEO, and formatting

Thibault Masson

We’ve already covered how vacation rental managers can leverage A.I .text-generators for travel and tourism. As the weeks go by, ...

eco-friendly and sustainable listings badge

Short Term Rental Operators Leverage Sustainability Badges to Maximize Clicks and Bookings

Thibault Masson

The Pursuit of Sustainability: Accommodations and Travelers Show Interest Booking.com’s research reveals an appetite for sustainability on both the traveler ...

european short-term rental market data

Airbnb, Booking, Expedia, and Tripadvisor Join Forces to Showcase Historical Rise of European Short-Term Rental Markets

Thibault Masson

Airbnb, Booking, Expedia, and Tripadvisor have teamed up with the European Union to provide exclusive monthly statistics on short-term accommodation ...

airbnb new hosts

Evaluating the Evidence: A Closer Look at Data Provided by Airbnb on New Hosts’ Success

Thibault Masson

Airbnb’s recent “Airbnb It” advertising campaign has been designed to convince more people to become hosts on their platform. The ...

2023 airbnb commercials

2023 Airbnb Commercials: Occasional hosts, airbnb it and get paid!

Thibault Masson

Over a decade ago, Airbnb’s first hosts were early adopters eager to be the first to join the Airbnb network. ...

airbnb 2023 strategy

Airbnb 2023 strategy playbook

Thibault Masson

What will Airbnb’s strategy be in 2023? We’ll first look at what Airbnb could take from 2022 and carry over ...

airbnb vs google travel (1)

Airbnb tells EU also to include Google Travel in upcoming European short-term rental regulations

Thibault Masson

When responding to the EU’s plan for continent-wide regulations and data-sharing duties for short-term rental platforms, Airbnb asked the Commission ...

airbnb data on discrimination

Airbnb’s big stick: 4,000 hosts suspended for discrimination, 340,000 guest bookings blocked on New Year’s Eve

Thibault Masson

When a big company runs an international platform, it must ensure that users are treated fairly and not subject to ...

hometogo modes 2023

HomeToGo Modes launching in 2023

Thibault Masson

On December 20, 2022, HomeToGo‘s CEO Patrick Andrae announced the upcoming launch of HomeToGo Modes. The company says that is ...

short term rental demand 2023

How to predict short-term rental demand 2023

Thibault Masson

As a short-term rental pro, you do not want to miss out on future demand peaks: You risk getting bookings ...

vacation rental trends 2023

Will the U.S. vacation rental industry peak in 2023?

Thibault Masson

“Trees Don’t Grow to the Sky” is a popular German proverb. In the US, will 2023 be the year when ...

vacation rental companies survey 2023

Vacation rental pros depend less on Airbnb as they grow; PMS and dynamic pricing key to tech stack

Thibault Masson

Hostfully, a provider of property management software and guest guidebooks for the short-term rental industry, has released the 2022 edition ...

eu vat on short-term rentals

E.U.: VAT added to all STR stays, collected by Airbnb and other platforms. +20% on stays by 2025?

Thibault Masson

The European Commission’s proposal clarifies definitively that the short-term rental of accommodation is not exempt from VAT (value-added tax) in ...

vacation rental sustainable travel

Soaring energy costs push vacation rental owners and property managers to act on sustainability (but many think that traveler behavior is too hard to change)

Thibault Masson

Short-term rental managers are taking action to save on energy costs and thus help with environmental issues. Surprisingly, property owners ...

AI text generators for travel and tourism

How vacation rental managers can leverage AI text generators for travel and tourism

Thibault Masson

How can artificial intelligence help vacation rental managers and Airbnb hosts save time and achieve better results? On Rental Scale-Up, ...

airbnb-friendly marketplace

The Airbnb-friendly marketplace lets renters can find a place to live and then airbnb it part-time (i.e., the Airbnb Resident Hosting program)

Thibault Masson

Airbnb has launched a marketplace of Airbnb-friendly apartments in 175 buildings in 25+ markets across the US. This is not ...

airbnb setup

Airbnb Setup: How the company wants to help millions of new hosts “Airbnb it”

Thibault Masson

Airbnb wants people to do more than consider listing their place on its platform. The company wants to actively help ...

Airbnb alternatives for hosts

Airbnb alternatives for hosts: News round-up for Vrbo, Hopper Homes, and Booking.com

Thibault Masson

Vrbo (Expedia Group), Hopper, and Booking.com (Booking Holdings) have recently disclosed business and financial data. We’ve collected the most interesting ...

#airbnbust

#AirbnBUST: Will Airbnb’s 2022 Winter Release aggravate hosts’ fears about oversupply?

Thibault Masson

Is the #Airbnbust upon us? Is it even a real thing? While Airbnb has reported in Q3 2022 its strongest ...