Marketing
Discover effective marketing strategies for short-term rentals and best practices to grow your vacation rental business. This category offers vacation rental managers and short-term rental managers valuable insights into email marketing, channel marketing, and creating a comprehensive marketing plan for rental properties. From case studies and new tools to creative rental marketing ideas, explore strategies to increase bookings, attract guests, and strengthen your brand.
Latest Vrbo Commercials Focus on Host-Free Stays and More—What’s New This Time?
In the cutthroat world of short-term rentals, advertising does more than just get a brand noticed; it shapes how travelers ...
Seizing the $60 Billion Goldmine: Niche Marketing’s Power in Short-Term Rentals
A market that’s not just lucrative, but also vastly unexplored, valued at a staggering $60 billion? This isn’t just a ...
How to increase direct bookings with WhatsApp and Instagram
As a Scaler’s Network member, we spoke to property manager Daniela Derin about how Skol Apartments Marbella uses Instagram, Facebook, ...
Your action plan for #BookDirect Day 2022 (with Mark Simpson)
On February 2, 2022, take part in the #BookDirect movement to encourage travelers to book directly with you and your ...
From Vrbo to Airbnb: New listing, no reviews. How to break the curse of the Cold Start?
You’ve probably experienced this vicious circle: Properties that already have a lot of good reviews rank higher on OTAs (online ...
Instagram Marketing For Your Airbnb & Vacation Rental Business
At the Short Stay Week 2021 vacation rental conference, the Rental Scale-Up team presented how it grows its emailing list ...
