Market Data & Pricing
Access the latest short-term rental market data and pricing strategies for the US, EU, UK, and beyond. This category equips vacation rental managers and short-term rental managers with insights on occupancy trends, dynamic pricing optimization, and best practices for setting competitive rates. Learn how to leverage dynamic pricing tools and strategies to maximize revenue and stay ahead in a shifting market.

Booking Windows Tighten, but Early Bookings Still Drive the Revenue Engine
At this year’s VRWS conference in Porto, Key Data’s Sally Henry revealed a surprising trend: while short-term rentals are seeing ...

Dynamic Pricing Done Right: What Vacation Rental Managers Can Learn from the Oasis Ticket Controversy
For Oasis’s 2025 reunion tour, Ticketmaster implemented dynamic pricing, causing ticket prices to surge dramatically—some tickets jumped from £148 to ...

Market Cooling in Airbnb’s Q2 2024: Why Quality and Differentiation Matter More Than Ever
Airbnb, the behemoth of the short-term rental industry, continues to weather the shifting tides of a maturing market. The company’s ...

Q1 2024 Sees Record 123.7 Million Nights Booked in Europe
The first quarter of 2024 has brought great news for the short-term rental market in Europe. With guests spending a ...

Taylor Swift’s Eras Tour: Massive Short-term Rental Bookings in Europe & North America
Taylor Swift. Again. Yes. We know. But bear with us. We’re coming with fresh and well-researched data from sources such as ...

How the 2024 Eclipse is Transforming the Off-Season into Peak Demand in US Markets
In April 2024, a spectacular celestial event will traverse the United States and parts of Canada: a total solar eclipse. ...

Regaining Control: Loosening the Algorithm’s Grip on Your Pricing Strategy
In an era where data reigns supreme and algorithms dictate a significant portion of our decision-making processes, short-term rental (STR) ...

Revenue Management Tactics for High-Demand Event Pricing: From Local Events to the 2024 Paris Olympics
In short-term rental management, the difference between a good year and a great one today often hinges on the ability ...

Why PriceLabs is launching Revenue Estimator Pro, its souped-up Airbnb calculator
As the editor of Rental Scale-Up and also the Head of Product Marketing at PriceLabs. Today, I’d like to share ...

Las Vegas Short-Term Rentals Poised for Peak Performance Amidst Super Bowl LVIII Frenzy
As anticipation builds for the NFL’s marquee event, Super Bowl LVIII, the consequential swell in demand for short-term rentals in ...

High Demand, Softening Prices, and the Looming Supply Challenge in Europe
In August 2023, the short-term rental market in Europe marked an unprecedented milestone. A staggering 53.7 million nights were booked, ...

Impact of Rugby World Cup 2023 on Airbnb prices and bookings
The Rugby World Cup 2023, an international spectacle of sport and camaraderie, had a significant impact on Airbnb bookings and ...

Supply Growth Triggers Revenue Plunges Across U.S., Europe, and the UK: Time to Panic?
A recent report from Key Data reveals a sobering 17% dip in revenue for the U.S. short-term rental market and ...

The Airbnb collapse is real? – a closer look
Recently, real estate influencer Nick Gerli shared an in-depth analysis suggesting a grim future for Airbnb hosts. Gerli’s observations have ...

Key Data Becomes Exclusive Data Partner of Greek Short-Term Rental Association STAMA
PRESS RELEASE, Athens, July 5th, 2023: Short term rental (STR) data specialist, Key Data, has become the exclusive data partner of the ...

The Airbnb Effect: Decoding the Dynamics of France’s Short-term Rental Market in the Lead-up to the 2024 Paris Olympics
As the global community sets its sights on the Paris 2024 Summer Olympics, a significant shift is taking shape in ...

A 52% Plunge: The Shocking Decline in US Mortgage-Rate Locks for Second Homes
A recent Redfin report reveals a 52% decline in mortgage-rate locks for second homes in the US, marking the lowest ...

The Great European Short-Term Rental Comeback: Analyzing the Winners and Laggards of the Post-Pandemic Boom
This comprehensive article reflects on the European short-term rental market throughout 2022, revealing captivating insights from actual booking data provided ...

Airbnb, Booking, Expedia, and Tripadvisor Join Forces to Showcase Historical Rise of European Short-Term Rental Markets
Airbnb, Booking, Expedia, and Tripadvisor have teamed up with the European Union to provide exclusive monthly statistics on short-term accommodation ...

Thanksgiving 2022 saw guests book earlier; ADRs skyrocket for the holiday season
The upcoming holiday season is shaping up to be one of the most expensive yet for North American and European ...





