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Thibault Masson

Thibault Masson is a leading expert in vacation rental revenue management and dynamic pricing strategies. As Head of Product Marketing at PriceLabs and founder of Rental Scale-Up, Thibault empowers hosts and property managers with actionable insights and data-driven solutions. With over a decade managing luxury rentals in Bali and St. Barths, he is a sought-after industry speaker and prolific content creator, making complex topics simple for global audiences.

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Thibault Masson

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How do I make my Airbnb listing better? Update your amenities in 2021

Thibault Masson

If you have not recently updated the Amenities section of your Airbnb listing, you may be missing out on visibility, ...

vintory

Vacation rental inventory growth: How Vintory helps VRMs grow their supply

Thibault Masson

D. Brooke Pfautz is the founder & CEO of Vintory,  a company that helps vacation rental managers grow their inventory. ...

US vacation rental market data bookings

New bookings skyrocketed in February in the US but remained depressed in Europe.

Thibault Masson

For vacation rentals in the US, on average, February was exceptionally bad in terms of the number of nights stayed, ...

Airbnb-covid-19-safety

Airbnb COVID-19 safety practices: Mandatory mask-wearing, social distancing, and 5-step enhancing cleaning process

Thibault Masson

In October 2020, Airbnb rose the bar when it came to COVID-19 safety practices: All Airbnb hosts were required to ...

sykes-holiday-cottages-2021

Is it spring yet? HomeToGo and Sykes Holiday Cottages data turn positive

Thibault Masson

As reported in our analysis of the reservation data pulled by Transparent, the UK saw a surge in bookings starting ...

european holiday rental market data 2021

UK holiday rental reservation boom creates optimism for European holiday rental market

Thibault Masson

Up until mid-February, the situation between the US and European holiday market could not be more contrasted: in the US, ...

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2020 Airbnb earnings reveal keys to its success: A strong brand and a tech platform that attract exclusive individual hosts

Thibault Masson

How would you explain Airbnb’s resilience in 2020, relative to its competitors? For instance, while Airbnb’s revenues dropped by 22% ...

Airbnb I m flexible

Airbnb Flexible Dates, a search hack that gives more visibility to longer stays

Thibault Masson

Airbnb’s Flexible Dates new search feature enables guests to focus on WHERE they want to go instead of WHEN they ...

European-holiday-rental-market-2021.pptx-2

European holiday rental market 2021 perspectives darker than US

Thibault Masson

How is 2021 shaping up for the European holiday rental market? As travel restrictions are very much in place across ...

airbnb-tv-commercials-made-possible-by-hosts

(2022 update) Airbnb commercials promote unique experiences “Made Possible by Hosts”

Thibault Masson

On February 22, Airbnb launched a massive ad campaign called “Made possible by hosts”. Airbnb TV commercials are visible across ...

rex brown holiday rental mastery

Paying homage to Holiday Rental Master Rex Brown

Thibault Masson

Rex Brown is the creator of the Holiday Rental Mastery website and writer of the Vacation Rental Mastery book. Although ...

Gatlinburg-vacation-rental-market-data-airbnb-vrbo

2021, the summer of Vrbo? Impressive US booking data support Expedia Group’s optimism

Thibault Masson

Thanks to its focus on large vacation rentals, to its strength in non-urban markets, especially in the US, and to ...

Airbnb trends 2021: Americans prioritize travel to be close to family

Airbnb trends 2021: How to get bookings by answering the need to reconnect with loved ones

Thibault Masson

2021: People want to and will travel So, when is the time for revenge travel coming? Will we soon see ...

airbnb travel report 2021 trends

Airbnb’s Brian Chesky: In 2021, travel as an antidote to isolation and disconnection.

Thibault Masson

Airbnb has released a travel report called “From Isolation To Connection – Travel in 2021”. In our “Airbnb trends 2021: ...

vacation rental gadgets

2021 Residential tech for vacation rentals: Cool upgrades to delight guests, beyond smart locks

Thibault Masson

Tech for vacation rentals is not just about self-check-in, locks with mounted cameras and smart thermostats. We look here at ...

awaze oyo hhd

Discover unknown giants: Awaze, Travel + Leisure, OYO Vacation Homes, and HHD Group

Thibault Masson

The European holiday rental industry counts major actors that get less exposure than their US vacation rental counterparts, such as ...

vrbo facebook ad how much could you earn_

Why the buzz around a Vrbo IPO and why it matters to you

Thibault Masson

The incredible success of the Airbnb IPO has awakened the interest in competing vacation rental listing site Vrbo. Financial analysts ...

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Airbnb.org for Hosts: Why and how to list with Airbnb’s Open Homes

Thibault Masson

While Airbnb was completing its IPO, it launched its non-profit, called Airbnb.org. We are looking here at what this new ...

15 things to do today to get more low season vacation rental bookings

15 things to do today to get more low season vacation rental bookings

Thibault Masson

When vacation rental owners start looking online for marketing advice, it is often to find ways to increase low season ...

Travel Trends 2021 post-Covid

2021 vacation rental trends for the industry and your market

Thibault Masson

After looking at 2020 through data and graphs from Google Trends, our team assesses here a few trends (predictions?) for ...