Thibault Masson

7 Ways Booking.com Is Trying to Drive Up Awareness and Consideration for its Short-Term Rentals
Booking.com is trying to drive up awareness and consideration for its short-term rentals. Short-term rental travel has become increasingly popular ...

Brian Chesky is asking you: If Airbnb could launch anything in 2022, what would it be?
This is now a yearly tradition: In the early days of January, Airbnb CEO Brian Chesky turned to Twitter and ...

Why and how to create a home gym at your vacation rental property
Many vacation rental and Airbnb owners are looking for ways to stand apart from the competition. One way is by ...

Most popular 2021 articles: Airbnb commercials, upgrades, and cancellation policies + Vacasa + Sonder
What was popular in 2021 on Rental Scale-Up? Airbnb commercials, investor decks by hospitality businesses raising money (Sonder and Vacasa) ...

TikTok videos reveal quirky Airbnb listings and 2022 décor trends
If you are an Airbnb host, you need to know how influential TikTok has become: Some guests use it to ...
@propertygains Sometimes the Airbnb guests don”t lie! #airbnb #glassbreaking #realestate #wedidntdo #vancouver ♬ Fortunate Son – Creedence Clearwater Revival @propertygains ...

Airbnb AirCover: Discover the new Host protections and why the Host Guarantee got killed
To attract new hosts and keep current hosts happy, Airbnb innovated 10 years ago with the launch of its $1,000,000 ...

Transform your short-term rental business with the Scalers Network
Our Rental Scale-Up team is very proud to bring you the Scalers Network, which help you transform your short-term rental business. In this article, discover how you can join our Network to get results with the help of like-minded peers. We believe in strength in diversity and welcome members from all corners of the industry, such as property managers, owners, industry vendors, a listing site operators, investors, and consultants.

2022 US Vacation rental trends: The paradox of a “new normal” year that put an end to some record-breaking numbers
2021 was a record year for US Vacation rentals: Overall, demand was 10% higher than pre-pandemic levels (2019), the industry ...

How Houfy is building a Book Direct OTA.
Houfy is not just an alternative to Airbnb. It wants to be an alternative to the overall OTA (online travel ...

Airbnb’s response to the EU Short-Term Rental Initiative
With its “Short-Term Rental Initiative”, the European Union wants to simplify short-term rental regulations across Europe. The text, to be ...

Ask a Superhost and Superhost Ambassadors – Airbnb Insider
The Ask a Superhost program is central to Airbnb’s plan to get more supply, and in a cost-effective way. We ...

StayBillety, the Airbnb alternative for sports events and affinity groups, is raising money
Companies that want to compete with Airbnb and other listing sites seek to tap into the unmet needs of specific ...

Vacasa goes public. Discover the company behind the VCSA stock name.
Vacasa, the leading property management company in North America, representing 30,000 properties, is going public today, December 7, 2021, through a deal ...

How to pivot your vacation rental business TWICE to adapt to COVID
Property managers are the best placed to talk about their local markets. They’re incredibly resilient entrepreneurs. Even if you are ...

Airbnb vs Vrbo vs Booking vs Hopper & Co
How has the COVID-19 pandemic impacted the OTA (Online Travel Agency) landscape? Rental Scale-Up’s Thibault Masson was recently invited by ...

Vacation rental data: Has tourism become hyperseasonal in Europe? After a longer summer peak, is demand about to plunge again?
Our vacation rental data partner AirDNA has shared with us a treasure trove of charts, graphs, and, analytics about the ...

From Vrbo to Airbnb: New listing, no reviews. How to break the curse of the Cold Start?
You’ve probably experienced this vicious circle: Properties that already have a lot of good reviews rank higher on OTAs (online ...

Instagram Marketing For Your Airbnb & Vacation Rental Business
At the Short Stay Week 2021 vacation rental conference, the Rental Scale-Up team presented how it grows its emailing list ...

Vrbo 2022 strategy: Focus on large families, more listings on Expedia and Hotels.com
Vrbo had a pretty good year in 2021. So, where is the company, part of the Expedia Group, heading to? ...